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Fpaid
Project Type /
Branding, Web design, Product design
Date /
2023
Designer /
Ana Salomão
Project Description: Fpaid - Empowering Brazilian Small Businesses
As a digital product designer and branding specialist, I collaborated closely with Fpaid, a dynamic payments company focused on uplifting small and micro-merchants in Brazil. Our goal: to create a game-changing platform using blockchain, cryptocurrencies, and Web 4.0 technologies.
Our design ethos centered on user experience, crafting an intuitive platform that simplifies and enhances payment management. From streamlined account setup to seamless transactions, every detail was informed by user research to ensure ease of use.
Branding was pivotal. We aimed to establish Fpaid as a trusted industry leader, reflected in a modern logo, carefully chosen colors, and a brand identity exuding reliability and innovation.
Today, Fpaid stands as a beacon of payment technology, offering small merchants a secure, efficient solution powered by blockchain and Web 4.0. This project sets a new standard, showcasing the transformative power of design in empowering businesses.
Fpaid - Transforming Payments, Empowering Entrepreneurs.

